Y Evenings
Example: Gentleman Soirée at the Augarten Porcelain Manufactory, Vienna
Exclusive evenings with selected guests in Vienna.
The Art of Viennese Luxury
Y.
The luxury magazine of Weiss & Lameraner Media Group: high-end lifestyle trends, Vienna’s best hotspots and shopping addresses – in the magazine and daily on Instagram.
- Copies per issue (up to), plus ePaper
- 28K
- Issues per year – as a digital supplement to DER STANDARD
- 2×
- Embassies and missions in Vienna
- 130+
- Golf, sports and fitness clubs
- 60+
The magazine
Luxury with substance.
From watches and jewellery to design, travel, food and exceptional craftsmanship: Y presents people, brands and products that stand for quality and authenticity.
Photography, video, editorial and social media are all produced in-house.
Target group & distribution
Where luxury feels at home.
As a digital supplement to DER STANDARD, personally addressed to every embassy in Vienna and given away in the stores of international luxury labels, top boutiques, design shops and more than 60 golf and fitness clubs.
- Very high income
- Vienna Luxury Shopper
- Decision-makers
- Highly educated
- Open to luxury & indulgence
- Joie de vivre
Advertising options
What we do for your brand.
Advertising & promotion
In the magazine – classic ads or in editorial style.
Premium placements
Cover pages and the first double-page spreads.
Instagram @ymag_at
Stories, feed posts and reels in the look of the magazine.
Specials
Y tests, studio visits and Y street style.
TV
Shop tip or portrait as a TV feature on ADIWEISS.TV – broadcast on ATV, sixx, PULS 24 and Joyn. The footage is turned into reels for social media.
Events
From private circles to VIP evenings.
Community
Luxury you experience.
Exclusive events, networking formats and community activations – where brands meet their audience in person.
Brand partnerships
Example: Boutique event at Breitling in Vienna
Presentations with international luxury brands.
Community
Example: Longevity beauty cocktail at Sisley Paris
Exchange, networking and new collaborations.
Your contact for Y.
Director of Luxury Marketing & Sales
bk@weisslameraner.com
Editorial & Press
Press releases, story ideas and invitations
Phone
Read digitally
Contact
Let’s talk about your brand.
One meeting, one contact person – we develop your concept.
