Magazine
Print · 4 × a year
Given away free at Marionnaud, Peek & Cloppenburg, C&A, Deichmann, mömax and other retail partners – and sold at newsstands.
Fashion · Beauty · Lifestyle · Society
STYLE UP YOUR LIFE!
The lifestyle brand by and with Adi Weiss & Michael Lameraner – in print, online, on social media, on TV, as a podcast and live at events.
- Copies per issue (up to) · 4 × a year
- 90K
- Retail stores – shoppers receive the magazine with their purchase
- 472
- Followers on Instagram and Facebook
- 135K
- Newsletter subscribers
- 75K
The brand
More than a magazine.
STYLE UP YOUR LIFE! combines high-quality content with experiences: print, online, social media, TV and live communication – one brand, every channel.
At retail partners such as C&A, Deichmann, Peek & Cloppenburg and Marionnaud, the magazine is displayed at the checkout and handed out with every purchase. That is how STYLE UP YOUR LIFE! reaches exactly the people who are spending money on lifestyle right now.
Published by Adi Weiss and Michael Lameraner, produced by our own team in Vienna.
Target group
Who you reach with STYLE UP YOUR LIFE!
Young working women with purchasing power – reached where they look for inspiration and where they shop.
- 86 % women
- 52 % aged 20 to 39
- 74 % net household income from € 2,500
- 83 % employed
Source: reader survey 2025
Channels
One brand. Every channel.
Online & Newsletter
styleupyourlife.at
Native articles and advertorials, plus the newsletter.
Social & Creator
Instagram · Facebook
Stories, reels, giveaways and influencer collaborations.
TV & Podcast
ATV · PULS 24 · YouTube
DER TALK on ATV and PULS 24, and as a podcast on Spotify, Apple Podcasts and YouTube.
Advertising options
What we do for your brand.
Advertising & promotion
In the magazine – classic ads or in editorial style.
Branded Content
Native articles and advertorials on styleupyourlife.at.
Social & Creator
Stories, reels, giveaways and influencer collaborations.
Product tests
Our readers test and review your product.
TV & Podcast
Your TV feature on ADIWEISS.TV – broadcast on ATV, sixx, PULS 24 and Joyn. The footage is turned into reels for social media.
Events
From store nights to brand launches.
The world of STYLE UP YOUR LIFE!
A brand you experience.
With styling lounges, beauty events and its own products, STYLE UP YOUR LIFE! becomes tangible for readers and partners.
Styling Lounge on Tour
Live and to take home
Make-up, styling and inspiration – at events, in shopping centres and on roadshows.
Beauty up close
Beauty experiences where products are tested and trends discovered.
Collection & STYLE Spritz
Fashion, favourite products and the pink signature summer drink.
Your contact for STYLE UP YOUR LIFE!
Editorial & Press
Press releases, story ideas and invitations
Phone
Instagram · Magazine
Instagram · Online
Read digitally
Podcast DER TALK
Podcast DER TALK
Podcast DER TALK
Contact
Let’s talk about your brand.
One meeting, one contact person – we develop your concept.
